Blog - September 2017

Interactive PDF Funding Guide


Berks & Bucks FA help football clubs obtain funding, but the funding is so diverse, and sometimes only available to small regional areas or specific projects, so working out who is eligible for what can be a tricky task to navigate through.

Ceratopia were asked to develop an interactive funding guide in the form of a PDF document that could be emailed to interested clubs and take them directly to the funds they could apply for.

The initial guide was laid out in Adobe InDesign and once the design and layout was agreed was converted into a PDF file. Then, using Adobe Acrobat Pro, interactive elements were invisibly laid on that allows for the person reading it to be guided through to relevant pages by clicking on aspects that are pertinent to them. The final page anyone using the file would arrive at is a list of available funding they can apply for, which in turn takes them directly to that source's application page, or shows them what to do next.

Although it sounds complicated, such an interactive document is simple enough to produce as long as all the data it needs to function is gathered beforehand, and as a tool for the end user it saves a lot of time and hassle, and, in this case, presents the BBFA in a positive light too.

If we can help you with a similar interactive document then do get in touch.

Character Design For AWE



We recently completed work on a character design, along with an assortment of different poses and scenarios, of this fellow for AWE, the company behind our national defence system. 

He's for internal use across the company to promote good practice. This necessitated, in the first instance, several rough designs, and then the final chosen character being drawn up in Adobe Illustrator. The benefit of creating him this way is that Illustrator is a vector-based, not pixel-based, software package, meaning that whatever's created isn't limited by the size it's initially created at. So should AWE require any of the character drawings at different sizes the artwork can be rescaled without loss of quality and remain as crisp and clean as when it was first created.

Employee Handbooks Designed For Your Business


Small and medium-sized businesses have an obligation to provide employee handbooks, policies and procedures and a whole host of forms and documentation to conform to the letter of the law. The problem is that these are an additional burden of both time and cost, so what is produced is often what a basic understanding of simple in-house software will allow. The result can often be booklets, forms and documents that are poorly laid out using low resolution imagery 'borrowed' from the internet, rendering what's produced difficult to read and understand, and thus defeating the whole object. You may well have ticked that box by creating something, but if it's not fit for purpose then you've a potentially serious problem on your hands.

We were asked to look at the employees' health and safety booklet for Chambers Waste Management PLC to create something that was easy to read and navigate through, and that had graphics and photographs that were clear, crisp, and obtained correctly. Chambers operate a business that contains many risks and potential dangers, so communicating clearly and concisely with their workforce on the company's policies and procedures on health and safety was of the upmost importance.

We created an A4 32-page document with a tabular contents list that allowed the reader to swiftly identify the section and page they needed. The finished job was supplied as a printed booklet and PDF, giving some additional flexibility to how it could be used amongst the workforce.

Do you feel that your business is using employee handbooks and similar booklets that are clear and easy to read? If not, then you're potentially putting your workforce at risk. Talk to us about how we can help you improve the readability with a bespoke design that fits your brand and communicates the information efficiently and effectively.

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